Digital Audit Kit

See Your Digital Presence As Others See It


A Structured diagnoasti tool for political teams who want clarity before they act.



Product Description


The Digital Audit Kit is a strategic self-assessment framework designed to help political teams evaluate their digital presence honestly and systematically.

Rather than reacting to scattered issues, this kit helps you identify structural gaps across your website, social platforms, email communication, and internal messaging processes.

In under 60 minutes, you will:

• identify credibility risks

• detect message inconsistencies

• surface neglected channels

• prioritise what to fix first

This is not a technical checklist.

It is a strategic clarity tool.


Inside the Digital Audit Kit


✔ Website Credibility Assessment

✔ Social Channel Alignment Review

✔ Email & Direct Communication Audit

✔ Internal Decision-Making Mapping

✔ Red / Amber / Green Scoring System

✔ Priority Action Roadmap (Fix Now / Fix Next / Park)

Designed to be completed in under one hour.


Best For



• Newly elected representatives

• Teams entering campaign mode

• Offices experiencing message inconsistency

• Leaders unsure where to begin



Not Designed For



• Teams seeking design templates

• Individuals without access to communications decisions

• General business marketing audits•


"If you cannot see your communication clearly, you cannot improve it."

Ready to Run the Audit

Digital Audit Kit


€149 – Strategic Diagnostic


A structured clarity framework for political teams who want to fix the right problems first.

✔ Immediate digital access

✔ Complete audit workbook

✔ Priority roadmap template

✔ Designed for political environments


Ethical, intentional political communication — written for those in public life, and the people they serve.

Subscribe for weekly insights from the Powerlines newsroom.

Copyright @ 2025. All rights reserved made by Axelle McQueen

Ethical, intentional political communication — written for those in public life, and the people they serve.

Subscribe for weekly insights from the Powerlines newsroom.

Copyright @ 2025. All rights reserved made by Axelle McQueen

Ethical, intentional political communication — written for those in public life, and the people they serve.

Subscribe for weekly insights from the Powerlines newsroom.

Copyright @ 2025. All rights reserved made by Axelle McQueen